Brand Consultancy

How to keep up your brand identity in a changing marketplace is a frequent pain point in a digital world. Trends are constantly evolving, and so is the way your brand is evaluated.

 

Archon Approach

We believe in a data-driven approach to arrive at an answer to where your brand is today and also to project how current and potential customers see it.

You may need help in a particular section of your brand identity, need an overhaul, or may simply want to get a fresh perspective on your current progress.

Pastel Color Clothes

BRAND AUDITS

  • Project online perception using qualitative & quantitative analysis.

  • Establish market positioning.

  • Competitor & SWOT Analysis.

  • Reveal new growth opportunities.

  • Effectiveness of brand management efforts

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BRAND DESIGN

  • Create Brand elements like Logo, colours, fonts, web design, content, ads, print & packaging.

  • Create emails for newsletters.

  • Create consistent look and feel.

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BRAND MESSAGING

  • Redefine company's value proposition.

  • Define the core principles.

  • Develop organizational outlook.

  • Focused product positioning.

  • Social media branding.

  • Brand Voice